Fie Insights

Read our latest insights & news from Africa
Supermarket

Once a product has reached its last mile of distribution, most companies will not invest their resources in tracking the performance of that product. Concerns of incomplete orders, product mismatch or delayed delivery time have to be taken up by customers themselves to the company’s customer care department. Yet in the event that any of...

Cottage

Cottage industries are small-scale manufacturing operations that operate out of residential areas including people’s homes. These industries are characterized by the small financial resources needed to set them up and the limited number of employees and output that they generate. Prior to the first and second industrial revolutions, production of consumer goods such as bags...